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PUBLIC & IN-HOUSE Product Intermediate Onsite / Online

Product Management

Think like a Product Manager: plan, prioritize and measure

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About this workshop

A workshop for anyone responsible for a digital product. Learn how a Product Manager thinks, from defining the problem and setting strategy to prioritizing features and measuring with the right metrics.

What you'll learn

✓Understand the roles and responsibilities of a PM
✓Define a Problem Statement and goals
✓Build a Product Roadmap
✓Prioritize with Frameworks
✓Define Metrics and measure results
✓Communicate with the team and Stakeholders

Workshop content

MODULE 01

The role of a Product Manager

What a PM does and how they work with the team

MODULE 02

Discovery and problem definition

Understand users, the market and business opportunities

MODULE 03

Roadmap and Prioritization

Use RICE, MoSCoW and Impact/Effort

MODULE 04

Metrics and measurement

North Star Metric, KPIs and Experiments

MODULE 05

Workshop: plan a real Product

Build a Roadmap from a brief and present it

Who it's for

PMs and Product Owners who want to set up their way of working
Designers or Developers who want to move into Product
Business owners developing digital products

What to prepare

A laptop
Experience working with a Product team will help a lot
An idea or project you'd like to practice with (if any)

Instructors

Okuzero

Okuzero Team

Instructor team · Okuzero Studio

Designers, Developers and Product people from Okuzero Studio who design and build digital products for real clients, teaching from real work experience in every class.